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Smiles For Snowsuits–Official Kick-Off of Tim Hortons® Smile Cookie Campaign for The Snowsuit Fund

Updated: Apr 22


What: Local Tim Hortons Owners, Snowsuit Fund board volunteers and Ottawa business leaders are gathering to officially kick off the 2025 Smile Cookie Campaign.  Smile Cookie Week is April 28 - May 4 and 100% of the proceeds from every freshly baked chocolate chunk Smile Cookie purchased from the Tim Hortons restaurants in Ottawa will be donated to The Snowsuit Fund to purchase snowsuits for Ottawa children from low-income families.  Every batch of 25 cookies funds one warm snowsuit for an Ottawa child in need, and last year the campaign raised enough to keep over 6,500 children warm. 


When: Tuesday, April 22, 2025, at 11 am

Where:  Tim Hortons, 250 Greenbank Road, Nepean


Official Remarks/Special Guests:  

  • Mike Leggett, Snowsuit Fund Board Vice Chair

  • Laine Johnson - Councillor - Ward 8 College

  • Jonathan Houldsworth & other Tim Hortons Store Owners

  • Alok Ahuja, Trexity Founder & CEO

  • Many local organizations have pre-ordered in bulk (150+ cookies) to support the cause, and representatives from a few of these will be on hand including:  

    • Neighbourhood Resource Team (NRT) officers, Ottawa Police Service

    • Jodie Harrsion, Harrison Wealth Advisory/BMO Private Wealth

    • Trina Fraser, Brazeau Seller Law


Share your Smiles on social media:


The Snowsuit Fund purchases and distributes 19,000 snowsuits annually to children 15 years and younger from low-income families living in Ottawa. Every child deserves a warm snowsuit to play outside, stay healthy, and feel a sense of belonging. Sadly, for many families, purchasing warm winter clothing is a necessity they cannot afford, as basic needs like food and utilities take priority. A snowsuit can do more than just protect against the cold—it can change lives. A single snowsuit can open the door to outdoor play, fostering better health, increased confidence, and even improved academic performance. It can give a child self-esteem, pride, and a sense of inclusion—qualities that not only benefit the child but also strengthen the family and, ultimately, the entire community. The Snowsuit Fund is almost entirely powered by volunteers and the community. The Snowsuit Fund receives no government funding and relies entirely on the generosity of countless caring groups and individuals who give their time, money and talent to keep the doors open.


The first-ever Smile Cookie campaign in 1996 raised funds to support Hamilton Children's Hospital. Since then, the annual charitable campaign has raised a total of more than $130 million for charities and community groups that are selected every year by Tim Hortons restaurant owners. Last year, Smile Cookie raised $19.8 million, supporting over 600 charities and community groups across Canada and in the United States. Recipients include local hospitals, community care organizations, food banks and schools.


In 1964, the first Tim Hortons® restaurant in Hamilton, Ontario opened its doors and Canadians have been ordering Tim Hortons iconic Original Blend coffee, Double-Double™ coffees, Donuts and Timbits® in the years since. Over nearly 60 years, Tim Hortons has captured the hearts and taste buds of Canadians and has become synonymous with serving Canada's favourite coffee. Tim Hortons is Canada's largest restaurant chain operating in the quick service industry with nearly 4,000 restaurants across the country. More than a coffee and bake shop, Tim Hortons is part of the Canadian fabric and guests can enjoy hot and cold specialty beverages – including lattes, cappuccinos and espressos, teas and our famous Iced Capps® – alongside delicious breakfast, sandwiches, wraps, soups and more. Tim Hortons has more than 5,700 restaurants in Canada, the United States and around the world. For more information on Tim Hortons visit TimHortons.ca


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